These are some of the core services that we provide to a wide range of leading organisations.
Media relations
The average broadcast, newspaper or online news desk receives hundreds, if not thousands, of press releases and pictures every day. JPR understands better than any PR agency how to make sure our clients’ releases are read and used. We have built strong relationships with the Northern Ireland media over many years and our reputation in media circles is second-to-none. JPR Newswire
Consumer PR
Our consumer clients would rather spend their marketing budget on PR than anything else due to the impact of our work. Indeed many of them rely almost exclusively on PR to develop and promote their brands. Creative photographs; newsworthy press releases; inspired features ideas; and impactful events set our consumer PR campaigns apart. Our team includes some of Northern Ireland's most experienced consumer PR professionals.
Crisis communications management
We’ve all heard the maxim about a well-handled crisis enhancing a reputation. At JPR, we make that happen. Our clients include an airline, a bank and a number of heavy manufacturers, so potential crises are never far away. We create crisis communications plans and we take immediate control of a crisis situation to prevent it deepening. During a client’s crisis, our understanding of the media is more valuable than ever.
Public affairs
Organisations once treated like pariahs now have their messages heard and understood by politicians at Stormont and Westminster due to our work. We have created and implemented public affairs strategies for a wide range of organisations, including utilities, financial services companies, airlines, food companies, and developers – winning hearts and minds in the face of prejudice and hostility. No matter how complex the message, we make sure our clients are understood.
Employee relations
Effective employee communications have perhaps never been as important. Significant economic challenge results in uncertainty and concern amongst staff, which can impact on performance. Our communications advice has helped guide some of Northern Ireland’s largest organisations through large scale redundancies and significant restructuring. We also provide writing, editing and design services for stakeholder newsletters.
Online PR and social media
We won the Gold Award for Best Use of Social Media at the prestigious CIPR PRide Awards 2011. Indeed online and social media are essential to many of our campaigns. We can provide a wide range of services in these areas, using our creativity, knowledge and experience, combined with the technical expertise of our excellent chosen suppliers.
Speech writing
A well written speech bestows on the speaker a sense of broad outlook, informed intelligence and good humour. A well written speech also helps overcome the speaker’s nerves!
JPR provides material, notes and complete speeches for a wide variety of leaders. Our clients’ speeches are memorable and impactful.
Copy writing and editing
At JPR we frequently mount exhibitions, presentations and award nights that rely heavily on strong copy. Whether these are bullet-pointed key messages or full exhibition panel captions, the written word must be succinct and attractive. Thanks to the proven talents and decades of experience of our staff, this is another area in which JPR excels.
Event management
We organise major corporate events for Independent News and Media, including The Belfast Telegraph Business Awards, The Belfast Telegraph Sports Awards, The Belfast Telegraph Making the Difference Awards, and The Spirit of Northern Ireland Awards.
Our event management expertise is also used by Ulster Bank across the island of Ireland, by National Museums NI, IKEA and The North West 200.